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Sat, Apr

Instagram To Monetize Creator’s Content In Nigeria

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The management of Instagram, Meta, one of the trendy social media platforms, has said it will soon introduce a feature that will allow Nigerian creators monetize their content.

 

Meta’s President of Global Affairs, Nick Clegg, disclosed this during a delegation meeting with President Bola Tinubu at the Presidential Villa, Abuja on Thursday. 

Clegg, former UK Deputy Prime Minister acknowledged the President’s executive order which enabled the landing of the Meta-backed deep-sea cable in Nigeria. 

“Clegg said, Meta will introduce in June 2024, a feature on its Instagram app that will allow Nigerian creators to monetize their content to enable them to earn a living using the app.” 

“It is an extraordinary infrastructure project. When it comes on stream in the first quarter of 2025, it will be twice as much as the capacity of all subsea cables that exist.” 

Adding that, “We buried the cable 50 percent deeper than any other subsea cables under the seabed. It is more powerful and more extensive in terms of its geographical connectivity. It could yield up to 37 billion dollars worth of increase in economic activity in the next two or three years across the African continent”. 

“We have a lot to do with Nigeria to deepen partnerships.” 

Minister of Communications, Innovation and Digital Economy, Bosun Tijani, in response added that Meta platforms are critical platforms in Nigeria, and as such opportunities for partnerships and engagement are essential to promoting development in the digital economy sector. 

“We must continue to engage to create opportunities for our people so they can also share in global prosperity. Digital technology is an opportunity to connect Africa to contribute to the development of the world”.

 

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