UNESCO's Head of Office and Country Representative in Nigeria, Abdourahamane Diallo, announced the organization's readiness to provide technical support for the growth of Nollywood during the premiere of the film When "Wolves Cry". The event, held at the UN House in Abuja, was attended by government officials, diplomats, and industry stakeholders.

"When Wolves Cry", produced and directed by award-winning filmmaker Emmanuel Eyaba, tackles the impact of fake news. Diallo highlighted that the film aligns with UNESCO’s 2005 Convention for the Protection and Promotion of Cultural Expressions, which aims to foster environments that support cultural diversity across various domains, including film.

Diallo affirmed UNESCO’s ongoing efforts to aid Nigeria in developing effective cultural policies, including its role in the review of national cultural policies and the UNESCO-EU program that supports creative sectors' contributions to sustainable development.

The film, a Pan-African project featuring actors from Nigeria, Cameroon, Benin Republic, and Togo, explores a dramatic fake news incident with potential diplomatic repercussions. Eyaba, also Chairman of the Directors Guild of Nigeria (DGN), emphasized his commitment to using advocacy films to address societal issues and plans to showcase the film at major festivals and educational institutions.