LaLiga Signs Regional Partnership Deal With Big Cola Nigeria
LaLiga and AJEAST Nigeria, the makers of Big Cola, have announced the signing of an agreement under which the multinational beverage company has become LaLiga’s latest regional partner in Nigeria.
The strategic partnership was announced at a press conference in Lagos, on Thursday. Gregory Bolle, LaLiga’s Head of global partnership sales; Mr. Theo Williams, Country Director of AJEAST Nigeria; and Perpetual Ohiri, Marketing Manager Big Cola Nigeria, took center stage at this event. Philip Diwan, CEO of Legacy Sports, Javier Del Rio, LaLiga’s Delegate in Nigeria, and LaLiga Ambassador Mutiu Adepoju were also among those in attendance.